On behalf of the Seoul Metropolitan Government, Mayor Oh Se-hoon signed a memorandum of agreement with the International Council of Societies of Industrial Design (Icsid) during a ceremony at the city as the World Design Capital (WDC) 2010.
Approximately 300 people attended the official signing ceremony to celebrate WDC Seoul 2010. Invited guests included Icsid President Prof. Carlos Hinrichsen accompanied by the Icsid Executive Board and the WDC Founding Chair Prof. Dr. Peter Zec, Diplomatic Corps from 41 countries, City Council Members, District Mayors, figures of the international and domestic design community, as well as other city officials.
The city government announced its intention to showcase Seoul as a city that attracts creative talents because of its creativity and innovation. Leading up to 2010, the Korean capital will truly be seen as a global city of design by implementing related projects and building on its image as a glamorous tourist attraction.During his celebratory speech following the signing, Mayor Oh expressed his firm commitment and confidence in design by stating "in addition to our amazing economic achievement, winning the WDC title is a great opportunity and excellent challenge for us to make a fresh leap forward through design.
The year 2010 will be a platform to present Seoul as a global city of design."At a press conference held after the signing ceremony, Icsid President Carlos Hinrichsen extended his support for Seoul's vision for the project by stating, "Seoul will be an exemplary World Design Capital as it develops a strong programme for 2010." Former Icsid President and WDC Founding Chair Prof. Dr. Peter Zec provided attendees with the background on the creation of the WDC competition and expressed his delight for Seoul.