sexta-feira, 27 de fevereiro de 2009

Sustainable Brands 09:

Sustainable Brands 09 presents its third annual, three-day conference with a comprehensive look at how sustainability strategy is continues to be the singular driver for company success within current economic, environmental and social shifts. Sustainability leaders and pioneers will discuss the way in which business, government and NGOs operate in the rapidly changing world as sustainability continues to be a driver for revenue growth and brand equity in the 21st Century.
Forward-looking business thinkers, brand strategists, designers, sustainability executives and communications experts at market-making companies including Aveda, Coca-Cola, Clorox, GE, HP, Johnson & Johnson, Nestle/Purina, Office Depot, PepsiCo, Proctor & Gamble, Seventh Generation, Toyota, Wal-Mart and others will be on hand for:- Inspiration, insight and challenge from change makers who are leading the way- Full tracks of "how to" dialogues led by those on the front lines on:- Changing Market Drivers & Successful Strategic Response- Breakthrough Business, Product, Packaging & Materials Re-design- Positioning & Communicating a Sustainable Brand in an Economically Strapped, Web 2.0 world- Supply Chain Solutions for Reduced Risks and Costs, and Positive Brand Impact- Strategies and skills in partnering for success, measuring sustainability, igniting inspiration in skeptics and more.

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